Campaign reports
ITGallery's mailing module offers complete reports with the results of your mailing campaigns. To access a report, select the option ' See reports' from the Navigation Menu and choose a campaign to consult.
Reports include the following data:
- Country: A chart displaying the percentage distribution of your recipients based on nationality
- Activity:
- Recipients: total number of subscribers
- Opened: subscribers that do open your campaign
- Unopened: subscribers that don't open your campaign
- Clicked: subscribers who clicked on any of the links included at the campaign
- Unsubscribed: subscribers who unsubscribe from your campaigns
- Bounced: number of emails that could not be delivered. It is usually due to some error /typo in the subscriber's email address
- Marked as Spam: subscribers who marked your campaign as spam
- Link activity: breakdown of the activity links of all links contained at your campaign. You can download it globally, or individually from the download button of each link*
*Remember: What is the difference between 'unique click' and 'total click'?
- Unique clicks: total number of clicks on each link. This indicator counts all the times that the same subscriber clicks on each link.
- Total clicks: total number of clicks on each link. This indicator counts all the times that the same subscriber clicks on each link.
The report continues with a summary of the last 10 subscribers in different fields*:
- Last 10 opened
- Last 10 unsubscribed
- Last 10 bounced emails
- Last 10 marked as spam
- All countries: finally, you can consult and download the information about your campaign segmented by country.
How does Sendy know the country where my contacts are located?
Each time a subscriber opens your email, Sendy identifies the country of the IP address through which the contact is connecting to their internet access.
*Tip: You can also download all the activity in these last four fields by selecting the download icon located at the right of the titles.
Can I download reports in PDF?
Yes, for doing so, you have to save the web as a PDF to print. Depending on the browser you are using this action might change. At the following GIF, you can see the necessary steps to save and print as PDF on Google Chrome.
